Calling All Emerging #Designers #PhoenixFashionWeek October 1-3


Brian Hill, Executive Director of Phoenix Fashion Week breaking down his passion for the business and how he is helping emerging designers. It's a blessing when you can help others!

What better way to spend a Tuesday night but at a fashion event! I had the pleasure of hanging with my client, Rehka fashion designer & friend and meeting the gracious founder of Phoenix Fashion Week (PHX), Brian Hill. In attendence was Melissa McGraw founder and owner of The Fashion Potential great company for those seeking guidance and advice in their fashion careers. She also teaches one of the worshops at PHX. The meet & greet was hosted by the very chic Elevee Showroom, home to sophisticated bespoke menswear & with an emphasis on golfing attire.  Brian and his fabulous team  toured nine major cities to promote what has grown into a great event in the last eight years.  PHX continues to be the leading fashion industry event in the Southwest. 

“The organization’s mission is to bridge the gap between national and international designers and premier retailers and prestige fashion media. Phoenix Fashion Week’s ultimate goal is to garner global exposure for Arizona’s fashion industry.”

“Me with some great designers, along with Brian Hill and his team Abby, Dominique & one of the workshop speakers and owner of Fashion Potential Melissa McGraw. Check them out Michi by Michele M. Walden sporting her beautiful knit creation. Rehka wearing her hand-painted silk scarf. Melisa Garcia Llamas clutching her very own design. Beautiful, ladies!! Check out their sites and support.”

Designer Katya Leoncio, winner of the emerging designer award has had her swimsuits Dolcessa grace the pages of Sports Illustrated for the last four years. How great is that! Kate Upton is wearing her swimwear line.   She received the guidance and the support needed to further her business and be featured in a major publication.  Designers & models listen up!  This is your shot, you still have time to apply, so head over to the site and find all the details you need.  You could be the next winner. Three-hundred designers applied last year to be part of this four-month boot camp, where you learn the ins and outs of the business of fashion and branding your business. Only 13 designers will be chosen and go on to compete for the Emerging Designer of the Year Award who will win a $10,000 prize, and so much more. The Emerging Model will also sign a contract with The Agency Arizona.


Elevee Showroom

Get your applications in. See you in October!

Fashion Friday Business Tips: Fashion Law Agreements


Clutch my Pearls! Let's discuss Fashion Law Contracts 🙂

The last thing you want to discuss on a Friday is a contract, clutch your pearls!  But, business is an everyday occurrence, so nevermind that it’s Friday, read and learn.  Here are just a few contracts that are relevant to your fashion business, that you may or may not have known about:

-The Trademark License Agreement, being able to reach the stage where you are licensing your trademark is a great accomplishment.  Some things to keep in mind, this is not an exhaustive list:
*The financial soundness of the licensee            
*Ability of the licensee to pay royalties/types of royalties
*Experience the licensee has in product category
*Will License be Exclusive or Non-Exclusive
*Term is typically three years six months
*Distribution Channels that will be used
*Due Diligence (thorough research on the parties involved) is a must on the parts of both licensee and licensor

-License Agency Agreement, agents can assist both licensor and licensee in obtaining licenses.  These agreements can be exclusive, meaning agent is paid whether or not it brought the deal to the client, or non-exclusive.  Agents can be paid a percentage of royalties by the brand owner or a percentage of net sales by the licensee. 

-Factoring Agreement, financing your business with a factor.  This is where you obtain financing based on your accounts receivables.  The factor advances you a percentage of the recievable.  The fees and expenses required by factors should be reasonable. Resist imposition of minimum factoring fees on a monthly basis if for example the nature of your business is seasonal.  That means less rwcwivable if you are a seasonal business and you don’t want to be on the hook for such monthly fees. Small businesses should focus on an annual minimum fee.  Entering into a one year term under this agreement may suit your business.

This concludes this episode of Fashion Friday Business Tips!  Don’t want you to fall asleep, next week we will take on a new topic. If you have a question, please don’t hesitate to ask!

Cheers to the weekend and to your successful business!

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